This morning I found myself doodling whilst asking the question “What is a Mylie Cyrus?”   I really don’t think that the Cyrus is a real person but rather some strange creature created by some very cynical media operatives.   I know this is all too pat and of course there is a real person in the centre of this storm but sometimes I wonder.  Family Guy, that great font of in depth thought on modern life, thought that Mylie or her alter ego Hannah Montana was an android created by the Disney Corp.  Of course this was a joke but given the latest escapades I’m not so sure.

Up until quite recently the Cyrus/Montana was being marketed as the all American sweet heart/girl next door.   However it was clear that this creature needed to be killed off and a new version created and what better way of doing this than sex.   Now instead of the lovely girl next door we have the sex queen addict who is only too willing to bang anything that has a penis.   At the moment there doesn’t appear to have been an appeal to the Lesbian demographic but it is only a matter of time. My bet is that it will be something around the rather  large tongue that the Cyrus appears to have been gifted with.  As a clear example of how manipulated the Cyrus is just compare the videos for the   two versions of the wrecking ball song.  The First is is a remix with Mumford and Sons and appears more interested in the song. The second video is the original Cyrus version which, not to get too prudish about things, is all about Sex.   You can judge which is the better version but for me it is the Mumford and Son’s version.

It is all too easy to be cynical about all this but I think the wider point is that the Cyrus at the end of all this may well become another Lohan, a talented girl star who was destroyed by the image that was created for her.   Of course Cyrus will be different but ultimately it is her singing talent that will save her which isn’t that differentiated from a whole raft of wannabe’s willing to do anything to get ahead.   Of course what they don’t have is the head of steam that the Cyrus has got behind her – but this will only take you so far.

Now I know I’m not the demographic that the Cyrus is aimed at but for Cyrus to have a long lasting future then she has to start to produce music that will appeal to the wider market not just the pubescent.   I have no idea how this all will work out and perhaps in 10 years time we will all look back to this and say this is just a phase in the development of a real musical talent.  Perhaps.  I guess I hope that we won’t remember Cyrus as that strange thing that happened for a short while then disappeared as her market grew up and left her behind but rather as Mylie Cyrus the talented singer/song writer who did a breath taking acoustic set on Jools Holland.   I am,forever  of course, the optimist.